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urgentcomm » SMT

One size for all?

Published Friday, August 01, 2008

A once-popular adage was “one size fits all,” but enterprises choosing that path will be left behind as innovative competitors move swiftly past them. Henry Ford is credited for perfecting the use of mass production and for stating, “Any customer can have a car painted any color that he wants so long as it is black.” This strategy excelled, and by 1918 half of all the cars in America were Model Ts — in a monolithic black. Alfred P. Sloan at GM is credited with introducing styling changes and a pricing structure — Chevrolet to Cadillac — to ...

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